Fairytale Fashion is using technology to create a collection of magical clothing in real life (with blooming flowers, transforming shapes, changing colors, etc.) for Feb. 2010. We share our work in weekly research and development web videos. You can help us create the designs by answering the design question at the end of each video.
Is there a topic you would like to see covered in an episode? Please drop us a note and let us know.
From October 2009 to February 2010, I will be making magical clothes for Fairytale Fashion. These might be clothes that have blooming flowers, living clothes that breathe, change color, transform. And guess what, YOU will be leading the design! Fairytale Fashion depends on your participation. How do you participate? Each Monday, FairytaleFashion.org will have a new video that introduces a technology like inflatables, deployable structures, muscle wire and microcontrollers. At the end of each video is a design question. Answer the weekly design questions on our website. I will use your answers to create the Fairytale Fashion. Finally, the finished garments will be presented in a fashion show in early 2010.
As a fashion designer who works with science and technology, I've learned about some really amazing things. I've had some great experiences as a designer: sitting front row at fashion week, working at various fashion companies, researching at the University of Bath Mechanical Engineering Dept., being a designer on Project Runway, working in Victoriai's Secret Research and Development department, and co-founding NYC Resistor hacker group. When I was a little girl, I wish that my friends and I knew about some of the things I know today. We would have loved to play with them. Dress-up with super sparkling LED's. Imagining worlds made of deployable structures. I want to share all of the neat things I've learned, because no matter what your age, science and technology are always fun to play with.
You may not be able to sew or solder or draft a pattern or program a microcontroller. But that's okay because Fairytale Fashion is about imagining the possibilities. I will be trying my best to make them happen.